AXA Mansard Insurance, a subsidiary of the global AXA Group, has recently announced the extension of two of its promotional campaigns – AXA Mansard Awoof Xtra and Double-Double promo – until June 2024. This move aims to broaden the reach of these benefits to more active policyholders in Nigeria, particularly in the sectors of third-party and comprehensive motor insurance.
The Double-Double scheme offers a unique incentive for customers purchasing or renewing comprehensive motor insurance policies. Under this promotion, customers are eligible for complimentary fire insurance for their residences, equivalent to the insured value of their vehicle. For instance, a customer insuring their car for two million Naira through AXA Mansard will also receive fire insurance for their home at no additional cost.
In contrast, the Awoof Xtra promotion focuses on customers who buy or renew third-party motor insurance. These policyholders are rewarded with various gifts ranging from vouchers to mobile phones and airtime, adding extra value to their insurance experience.
Rashidat Adebisi, the Chief Client Officer at AXA Mansard, elaborated on the rationale behind extending these promotions. She highlighted that the primary goal is to encourage more Nigerians to safeguard themselves and build resilience against unforeseen events. By prolonging the promotional period to mid-year, AXA Mansard aims to increase participation, thereby contributing to the broader objective of enhancing insurance penetration in Nigeria.
Adebisi further emphasized AXA Mansard’s commitment to promoting insurance culture in Nigeria. The company believes that witnessing the practical benefits of insurance policies can motivate more Nigerians to embrace insurance services. Extending these promotions is part of AXA Mansard’s strategic approach to demonstrating its steadfast commitment to customers and aligning with the current economic realities.
Kunle Ahmed, the CEO of AXA Mansard Insurance, also commented on the significance of these promotions. He noted that the focus on motor and fire insurance as primary products is intentional, given the general familiarity of Nigerians with motor insurance. This strategy aims to leverage existing awareness to encourage more Nigerians to explore home insurance options.
Ahmed underlined the company’s commitment to the growth of Nigeria’s insurance sector. He mentioned AXA Mansard’s ongoing efforts in insurance education and the importance of initiatives like these in driving insurance penetration in the country. The CEO affirmed the company’s investment in these promotions as a testament to their role as industry leaders and their dedication to continuing these beneficial initiatives.
AXA Mansard Insurance, located at No. 2, Coscharis Street, Kirikiri Industrial Layout, Apapa, Lagos, remains accessible for inquiries and policy discussions at +234 805 6180 028 or via email at sunonlineeditor@gmail.com. The company’s decision to extend these promotions reflects its commitment to enhancing the accessibility and appeal of insurance in Nigeria, aligning with its mission to deliver customer-centric solutions and foster a culture of insurance in the country.
