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Why Ankara Is No Longer Just a Fabric But a Statement

Exploring Ankara's journey from traditional fabric to global fashion phenomenon

by Adedotun Oyeniyi

KEY POINTS


  • Ankara has transitioned from traditional attire to contemporary fashion, symbolizing cultural pride.​
  • Nigerian designers like Lisa Folawiyo and Ituen Basi have been pivotal in this evolution.​
  • Ankara fabric maintains high versatility, which attracts international fashion designers.

Originally an ordinary textile option, Ankara fabric has developed into an influential fashion trend throughout Nigeria and worldwide.

This transformation reflects a blend of cultural pride, innovative design, and global recognition.​

The evolution of Ankara: from traditional to contemporary

Historically, Ankara, also known as African wax print, was primarily used for traditional attire.

It has strong patterns and dynamic colors, which transformed it into vital clothing needed for festivals and day-to-day activities.

The transformation of Ankara design began as fashion designers started merging it with modern trends.

The cultural value of Ankara fabric remained protected by this transition, and its content spread to new groups of people.

Nigerian designers leading the Ankara revolution

Several Nigerian designers have been instrumental in elevating Ankara to high fashion​

Lisa Folawiyo

Through her brand Jewel by Lisa, she became the pioneer who introduced sequin and crystal embellishments to Ankara fabric while combining traditional African design with modern aesthetics.

Her designs have garnered international acclaim, with celebrities like Lupita Nyong’o and Issa Rae donning her creations. ​

Ituen Basi

Celebrated for her innovative use of Ankara, Basi’s designs blend Nigerian cultural elements with contemporary fashion.

Her outstanding collections led to numerous awards which established her leadership in the fashion world. ​

Ankara’s global appeal and versatility

The wide range of uses for Ankara fabric has made it internationally desirable.

Designers across the world use Ankara in different fashion items that include dresses, suits, handbags and footwear.

Platforms like Etsy showcase a plethora of Ankara-inspired products, highlighting its widespread popularity. ​

Cultural significance and identity

People wear Ankara fabric as an expression of their cultural roots and their ethnic background. The fabric holds special value to many individuals as it allows them to honor their African roots through the celebration of its colorful heritage.

Every Ankara piece shows distinctive character through its patterned designs, which share wisdom and social rank information.

The profound cultural importance changed Ankara from its original status as fabric into a powerful method of communication.

The future of Ankara in fashion

The fashion world will witness Ankara’s rising profile as designers continue to perform experimental work and innovation.

Ankara’s versatile nature enables its continual popularity among people who prefer either classic or contemporary fashion styles.

Natural cotton in Ankara textile enables sustainable fashion trends to grow since it matches present-day environmental initiatives.

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